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Neonova goes beyond just supplying our Affiliates with Internet services; we help them sell to their customers. Neonova has developed a Marketing Program designed to interface with your existing marketing efforts or ad agency and increase your traction of Neonova services by your customers and attract new customers. These new revenue streams will help grow your business and solidify your position as the premiere Internet provider in your area.
To accomplish the goal of providing a cutting edge, effective marketing campaign, Neonova has partnered with Pivot Group, a marketing firm with a proven track record in Telco marketing. Together, we are delivering to our Affiliates the best marketing minds at an affordable investment.
Neonova has identified four Internet services to promote through the co-op program. They are: Broadband and DSL, N-Drive, Security Suite and Parental Controls. Each Affiliate participating in the program will have the choice of two of these services for their marketing campaigns. Pivot Group will work with each Affiliate to identify their individual needs and goals for the campaign. Based on the information they garner from their research, Pivot Group will develop a custom marketing program for each Affiliate.
The co-op program is designed to provide flexibility, to meet the needs of each individual Affiliate. Each participant will get a choice of: services to promote, creative concepts, media used to promote and extent of the program. This adaptability ensures a unique campaign branded for each Affiliate.
The creative for the program is developed with the Telco product offering in mind. Pivot Group, winner of numerous awards, provides camera ready art to the Affiliate for ads, printing or outdoor advertising. We then walk you through each step of the implementation of the campaign using a calendar specially developed for your marketing.
Following the completion of each campaign, we take the marketing process to another level by evaluating the results of each campaign against the goals set forth for the campaign. This extra step allows us to learn from each campaign and ensures the success of future campaigns.
Neonova assists each of our Affiliates in this program by underwriting fifty percent of the cost of the first two campaigns. This covers all the consultation, creative development and outlining of each campaign. The costs of the placement, printing or distribution of the campaigns, is the responsibility of the Affiliate and not part of the co-op program.
Sign-up now…you can’t afford not to!
NeoNova Co-op Marketing Program
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